Retailers using TradeTalk defy the Credit Crunch and experience rapid sustained growth

Despite a slowdown in the economy and the fact that online retail sales fell in the third quarter for the first time in Ecommerce history, according to a new study out by Forrester Research, retailers using TradeTalk continued to experience year-on-year revenue increases in excess of 50%.
Sales from price comparison web sites are ontop as consumers seek to beat the credit crunch.  Research by eConsultancy and DoubleClick found that 43% of polled retailers said they had experienced a rise in online sales coming from comparison sites over the past year.  According the the survey, retailers receive an average of more that 10% of their sales from such a process. 

Daniel Loughlin, Director of TradeTalk commented:

“Our clients’ remarkable growth across the board has showed returns which have defied industry trends. This is due to the robust nature of TradeTalk, and its ability to handle complexities such as multi currency, multi language, international shipping and VAT translations. This has allowed retailers to fully exploit currency differentials for international market penetration and maximum sustained growth. TradeTalk is designed with both the buyer and seller in mind, sellers can gain exposure to millions of customers, maximise markets and revenue with no registration fee.  Non UK sales in the last 12 months have accounted for a substantial portion of our retailers revenue”

Alan Skelton, Business Analyst for TradeTalk explained “Understanding the nature of online markets is the key to success. In this retail economy shoppers are very deliberate – site speed, quality, performance, consumer reviews and price are all critical elements in the purchase decision. It is not surprising that price comparison sites are now the first port of call in the purchase process.  To succeed one must combine these fundamentals with an understanding of online consumer behaviour, search engine optimisation and an online marketing strategy. This has allowed us to optimise TradeTalk and procedures in such a way that has ensured all retailers have defied the recession and increases their sales and exposure in markets.”

For more information contact
Alanya - Grace Hill  TradeTalk
t: +44(0)28 9043 6633 e: alanya-grace@tradetalk.com